Media Coverage
We have compiled information about geta and mizutori's media coverage, including TV, newspapers, magazines, websites, and radio, from 2010 to 2022.
2022
In 2022, our collaboration product with Spingle Company, "Makiage Sole Geta," was featured in several newspapers.
March 18, 2022
Shizuoka Shimbun
Morning Edition
An article about our collaboration product with Spingle Company, "Makiage Sole Geta," was published. The article was also reposted on Yahoo News.
Collaboration
March 29, 2022
Nikkei Shimbun
Morning Edition
An article about our collaboration product with Spingle Company, "Makiage Sole Geta," was published.
Collaboration
2021
2021 was the year with the most media features. We were introduced in various media, including TV programs, magazines, and radio, and our geta were also used as costumes in TV dramas.
February 3, 2021
Yomiuri Shimbun
Shizuoka Edition
mizutori was featured.
Newspaper
March 30, 2021
Shizuoka Daiichi TV
news every. Shizuoka FOCUS
Introduction of "Enjoy," a product store selected by Managing Director Jonathan Bernabe.
TV
April 2021 Issue
Slocarl
COLLABORATION SHIZUOKA 2021
Introduction of the mizutori x material "m2" collaboration.
Magazine
March 20, 2021 Issue
Shizuoka Business Report
Seasonal People Feature
President Yukiko Mizutori was featured as a "key person."
Business Magazine
April 13, 2021
asianbeat FUKUOKA JAPAN
Vietnam Asianbeat and FACo Kawaii Ambassador Article
Introduced our collaboration geta with Kokura Shima Shima.
Web
May 25, 2021
Tabiiro
Outstanding Local Products (Tokai/Hokuriku)
Geta were featured in a luxury travel magazine.
Magazine
May 31, 2021
Croissant Special Edition
Kimono no Jikan.
mizutori geta were featured.
Magazine
June 1, 2021
Shizuoka Daiichi TV
Marugoto Nadeshiko Style
Former Nadeshiko Japan player Karina Maruyama introduced mizutori geta (KC-26) while wearing them.
TV
July 2021 Issue
Casa BRUTUS
Featured
two piece was featured.
Magazine
June 25, 2021
Shizuoka Shimbun
Morning Edition (Chubu/Seibu)
Introduction of the Matsuzakaya Shizuoka event.
Newspaper
June 2021 Issue Vol. 15
Fujikotsu Karada Tsushin
Featured
Recommended introduction of mizutori geta.
Information Magazine
July 20, 2021
NHK BS Premium
Ippin Rerun
"Easy to Walk and Healthy! ~Geta from Suruga, Shizuoka~" was featured along with Suruga Nuri Geta.
TV
July 30, 2021
Tokyo Shoseki
Discover! World Connectors
Interview with Managing Director Jonathan Bernabe featured.
Book
July 28, 2021
THE HUMAN STORY
Featured
Interview article with CEO Yukiko Mizutori.
Web
August 27, 2021
TBS
#KazokuBoshushimasu
CH-05 (marbles, red/navy) was used as a costume.
TV Drama
August 30, 2021
Nippon TV
Samurai Stunt Ousaka-kun!
KC-02 and SH-04 were used as costumes.
TV Drama
August 31, 2021
TBS
Promise Cinderella
KT-38 (passion, yellow/brown) was used as a costume.
TV Drama
September 7, 2021
Cotrip Magazine Vol. 30
Autumn 2021 Issue
Two-piece indoor footwear was featured in Cotrip Japan.
Magazine
2020
In 2020, we were featured in various media, including TV programs, radio, newspapers, and magazines. Our collaboration with an Italian designer also garnered attention.
December 2, 2020
WONDERNET magazine
Design Collaboration with Italian Designer Andrea Gramaccia
Modern geta with rounded wooden bases and Japanese pattern thongs were featured.
Collaboration
November 19, 2020
CREA WEB
Seven New Spots from Breathtaking Scenery to Sweets
mizutori geta were featured in a special article about Shizuoka City.
Web
October 1, 2020
Asahi Shimbun Re Life.net
Report on Monitor Recruitment for Active Seniors
The June monitor recruitment report was distributed. Positive feedback was received from users.
Web
August 21, 2020
Shizuoka Asahi TV
Tobikkiri! Shizuoka
mizutori was featured in an evening news program. The Mizutori Kogyo head office factory and mizutori+Labo were covered.
TV
July 29, 2020
Shizuoka Daiichi TV
Marugoto
A weather forecaster and announcer tried on geta during a live broadcast from Shin-Shizuoka Cenova.
TV
July 15, 2020
SBS Radio
Erika Uchiyama's Fukuwauchi "The Chittoratsu Corner"
mizutori geta were featured. Personality Ryoko Mizuno mentioned that her family uses them regularly.
Radio
July 9, 2020
Shizuoka Shimbun
Matsuzakaya Event Information
mizutori geta were featured in the event information for Matsuzakaya Shizuoka.
Newspaper
July 8, 2020
TV Shizuoka
Tadaima! TV
Geta were featured as event information for Matsuzakaya Shizuoka.
TV
July 2, 2020
FM-Hi!
Hiruraji! Shizuoka Information Hall
mizutori was featured in the department store information corner. A limited-time sale at Matsuzakaya Shizuoka from July 8th to 14th was announced.
Radio
2017
2017 was a year that saw increased coverage in a wide range of media, including TV, radio, newspapers, and magazines, as well as international media.
December 14, 2017
Daiichi TV
Marugoto Thursday Ricerca "Researching Shizuoka Aoi Premium"
Introduced as a "Shizuoka Aoi Premium certified product," a proud specialty of Shizuoka City.
TV
December 2017
Highlighting JAPAN
Featured
Published by the Cabinet Office Public Relations Office. Staff member Marcos featured (distributed in Japanese, English, and Chinese).
Government Public Relations
October 25, 2017
Nippon TV "news every."
Iine! Nippon
Featured staff member Marcos. Aired in Kanto, Chugoku, Shikoku, and Kyushu regions.
TV
October 2017
Sing Shizuoka Chamber of Commerce and Industry Report
Female Business Leaders Shining in Shizuoka Manufacturing
Managing Director Yuki Mizutori participated in a discussion.
Chamber of Commerce Report
October 7, 2017
K-mix "Ketchup no Doba☆Doba Shizuoka"
Radio Program
Introducing the appeal of geta. Limited-time distribution.
Radio
August 2017
MdN Design Interactive
Featured
Introducing the character exhibition at Shinjuku Creators Festa 2017.
Design Magazine
July 2017
Illustration Exploration Team: Discovering Handicrafts
Kyodo News Article
Published in multiple newspapers (Gifu, Kobe, Akita, etc.).
Newspaper
July 11, 2017
Sコレ! Scolle.com
mizutori Geta Sandals for Small Feet
Introducing SENSE series (SS, S sizes).
Web
July 7, 2017
Daiichi TV "Marugoto Kuboseiji"
Summer is here! Seeking something that reminds us of summer.
Introducing the head office factory.
TV
July 5, 2017
SBS TV "Shizuoka Hatsu Soko Shiri"
Featured
mizutori Shichikencho showroom introduced.
TV
July-August 2017
SENIOR SENSE Vol.5
Information Magazine for Smart Seniors
mizutori geta introduced.
Information Magazine
June 2017
ORANGE PRESS JUIN No.55
Orange House Lifestyle Journal
Geta featured.
Free Magazine
June 9, 2017
Nippon TV "Hirunandesu!"
Discover! Hidden Spot Walker
Talent Mayuko Kawakita visited Asakusa's Suiren store.
TV
April 24, 2017
BS Japan "Watashi ga Nihon ni Sumu Riyu" (Why I Live in Japan)
Program
Close-up coverage of Marcos from Brazil. Introducing geta making and sword fighting.
TV
April 8, 2017
Shizuoka Asahi TV "Satahapi Shizuoka"
"Beauty" Spots in Post Towns
Shichikencho showroom introduced.
TV
March 20, 2017
Shizuoka Business Report No.1356
Featured
Character "Mizutori Kokon" introduced in collaboration with Takarazuka University.
Business Magazine
April-May 2017
Beauty Information Magazine "Kurukuru"
Shizuoka Nature Girl vs Ehime Citrus Girl
mizutori featured in the Tokai/Shikoku area special.
Magazine
March 2017
Shizuoka Shimbun Astane
Free Paper Feature Page
Introducing mizutori.
Free Paper
February 2017
Extra Edition DiscoverJapan DESIGN
Selected for The Wonder 500™
Introducing two piece tunnel.
Magazine
January 18, 2017
Takarazuka University
News
Industry-academia collaboration project launched. Introduced on the website.
University Web
2016
2016 was a year of multi-faceted media coverage, including numerous TV appearances, features in English-language newspapers, and fashion magazines.
January 4, 2016
Shizuoka Asahi TV
"Tobikkiri! Shizuoka" Jimoten
Our company in Heiwa-cho was introduced in the "Shizuoka City Auspicious Town Special".
TV
March 9, 2016
DiG JAPAN!
Necchu Nippon Vol.3
Yukiko Yamanaka of MANAKA introduces original geta.
Web
March 14, 2016
Yukan Fuji
Column
"Two Piece" products featured.
Newspaper
March 30, 2016
Chunichi Shimbun (Shizuoka Edition)
"Journey of Sound - Sunpu Castle Town"
mizutori Shichikencho showroom introduced in the evening edition.
Newspaper
April 20, 2016
KOGEI STANDARD
Craft Introduction Website
Promoting the contemporary value of geta on a bilingual Japanese-English website.
Web
June 3, 2016
The Japan Times
Company Interview
Managing Director Yuki Mizutori was interviewed.
English Newspaper
June 7, 2016
TV Shizuoka
"Teppen Shizuoka"
COWCOW introduced the Shichikencho showroom and geta.
TV
July 4, 2016
Shizuoka Daiichi TV
"Ai-chan!!"
Anchor Tomoko Koiwa visited for an interview on "Koitomo x Iitomo".
TV
July 11, 2016
BS Nippon TV
"TOKYO DESIGN WEEK.tv"
Yukiko Yamanaka of MANAKA was featured in the "Creative Life Exhibition Special".
TV
July 16, 2016
RAFU SHIMPO
Featured in English Newspaper
mizutori featured in an English newspaper.
English Newspaper
July 28, 2016
by.S
Trend Information Media
mizutori geta introduced for modern women.
Web
July 30, 2016
Shizuoka Daiichi TV
"Maitake-bu 4"
Hiroyuki Takeda and Mai Oshima visited for "Shizuoka Selection".
TV
August 11, 2016
Weekly Josei Seven
"Takane no Hana!" (High-Class Flower!)
mizutori geta featured.
Magazine
September 2016 Issue
GINZA (Magazine House)
Special Feature "Fluffy. Plump. Let's Nurture It."
Geta introduced.
Magazine
December 2016 Issue
Ambitious
Career Magazine for High School Students
Sales and administrative staff introduced.
Information Magazine
January-February 2017 Issue
Mono Magazine
No. 774 Combined Issue
Featured in a project proposing next-generation lifestyles.
Magazine
February 2017 Issue
Zexy Shizuoka
"CLIPS in Shizuoka"
Introduced in the NEW TOPICS section.
Magazine
2015
2015 was a year of continued features, including introductions of collaborative products and coverage in various industry magazines.
December 2015
BS12 TwellV
Sahel Rose's Ichioshi NIPPON (Sahel Rose's Top Pick NIPPON)
Our Brazilian staff member Marcos provided interview cooperation for a program introducing the charm of Japan.
TV
January 2016 Issue
Discover Japan Vol.51
The Wonder 500™ Special
mizutori's two piece featured in the "Gifts to Choose from Your Hometown" special (p94).
Magazine
November 2015
BARATEE Vol.03
How to Enjoy Adult Life
Mizutori's geta sandals featured in BARATEE Select (p112).
Free Magazine
October 19, 2015
PREMIUM Japan
The Bendable Geta Egg Crafted by a Long-Established Shop
Introducing "Made in Japan" products, things, and people.
Web
September 4, 2015
TV Shizuoka
Teppen Shizuoka: Hanako & Fujihiko's "Kore Otoku Desse!" (This is a Bargain!)
Mizutori's showroom in Shichikencho Shopping Street was introduced.
TV
August 20, 2015
Shizuoka Business Report No. 1320
Corporate Industry Report
Mizutori Shichikencho Showroom featured from a business perspective (p10).
Business Magazine
August 18, 2015
Nippon TV NEWS ZERO
Upcycle Feature
Introducing the Chajin collaboration geta sandals, a collaboration with the SEAL brand.
TV
August 19, 2015
Machipo
Editorial Report
The community web magazine introduced the showroom.
Web
July 13 & 17, 2015
Shizuoka Daiichi TV
Zun Iio's Pecorino
Introduced Mizutori's local area in the Kagoage school district.
TV
May 5, 2015
Shizuoka Business Report No. 1313
Corporate Industry Report
URUSHI Geta sandals featured in a business information magazine (p9).
Business Magazine
July 2015
GRIND Vol.54
THE SPECIAL THINGS
Featured in the "JAPAN CREATIVE" section of a fashion magazine for adults (p74).
Magazine
2015
an.D Vol.14
A Little Something Special I Want to Give to That Person
Chajin series featured in a housing information magazine published by Daiwa House (p12).
Information Magazine
May 11, 2015
Sarai.jp
The Demise and Revival of Kokura-ori
The "Shimashima" collaboration with m2 was introduced.
Web
April 1, 2015
N Drive
Fuchu's Craftsmanship [Waza]
Featured in a highway travel information magazine (p14).
Information Magazine
April 16, 2015
mono Magazine
Regional Revitalization Brands
Featured in the special feature "Monozukuri Shizuoka in the Mid-Area" (p83).
Magazine
March 12, 2015
EYESCREAM.JP
COLLECTION
Introducing Monkey Time's Spring/Summer 2015 collection.
Web
March 22, 2015
TOKYO FM "Watashi no Bekkaku"
The "Exceptional" in Aizuwakamatsu City, Fukushima Prefecture
Introducing "Sakamoto Otsuzo Shoten," which collaborated with m2 "URUSHI".
Radio
2014
In 2014, there was an increase in design-related exhibitions and features in lifestyle magazines.
June 2014 Issue
Slow & Easy
Take the Train ♪ Let's Go Find Shizuoka Brands ♪
Multiple products introduced.
Magazine
June 5, 2014
Shizuoka Shimbun
"Evolving GETA Exhibition" Event Report
Reported in the morning edition.
Newspaper
July 2014 Issue
Zexy Shizuoka
"New TOPICS CLIPS"
Product introduction, recommended for gifting.
Magazine
July 2014 Issue
CO・OP Station
"Old Meets New in Life"
Featured in the section.
Information Magazine
2014
MUJI Caravan
Interview Project
Mizutori was featured in MUJI's nationwide interview project.
Corporate Activity
Summer 2014 Issue
Torte
"New Basic Summer Goods"
Multiple products featured.
Magazine
August 2014 Issue
Shizuoka City Public Relations "Shizuoka Kibun"
Aoi Premium Certified Product Introduction
Introducing "Hinoki no Hakmono" (Cypress Footwear).
Public Relations Magazine
August 2, 2014
Orange Page
"Orange box"
Introducing geta sandals.
Magazine
August 14, 2014
LAURIER
Featured
Introduced as "comfortable to wear all day without pain."
Magazine
December 2014
nid [Nido] vol.36
"255 Really Useful Everyday Items"
Introducing "two piece."
Magazine
December 2014 Issue
Sankei Shimbun Publishing: Kurashi no Hyakka (Encyclopedia of Living)
"Best Selection for Your Loved Ones"
Featured.
Newspaper
2013
In 2013, there was an increase in features about exhibitions and publications in various magazine categories.
June 2013 Issue
Utsukushii Kimono
"Add a Touch of Coolness to Your Outfit: Summer Accessories for 1 Week's Outings"
Introduced summer geta products (KC-06, KTW-01).
Magazine
May 31, 2013
Shizuoka Shimbun
"Evolving GETA Exhibition"
Reported on the exhibition's opening (until June 11) in the morning edition.
Newspaper
2013
MADE IN JAPAN 100 NEW PRODUCTS
Featured in Design Category
Includes "two piece" (DO-03), a collaboration product with DRILL DESIGN.
Book
Summer 2013 Issue
aiNET PRESS Vol.73
"Shizuoka Aoi Premium Certified Product"
Introduced as a specialty product of Shizuoka City (P9・P10).
Information Magazine
August 2013 Issue
metropolitana Vol.128
"Cool Beauty with Japanese Goods"
Introducing SHIKIBU products (leaflet distributed at Tokyo Metro stations).
Free Magazine
July 24, 2013
Excite Bit Koneta
"Are Geta Sandals Acceptable in the Office?"
Product introduction in an online column.
Web
2013
Grandchild's Power Magazine from Z to A No.15
"Christmas Gift Feature"
Featured in the "Things You Want Are Here!" section (ONLINE P113).
Information Magazine
2013
Shimizu Toki's Teachings "Living in Kimono"
"90 Years Old and Still Active! Shimizu Toki's Teachings"
Company introduced in a book by a renowned kimono instructor.
Book
December 12, 2013
Chunichi Shimbun, Shizuoka Economy
"Exhibition at Eco-Products 2013"
Reported in the morning edition about participation in the exhibition (DO-06 product).
Newspaper
2012
In 2012, the company continued to be featured in business consulting books and international media.
2012
Small and Medium-sized Businesses with Strong Brand Power
Author: Mitsuo Sakai
Featured in a business consulting book by the representative of Braingate Co., Ltd. (P142-145).
Book
March 2012 Issue
MONOCLE
Featured
Featured in a British magazine (SA-03, DO-03).
Magazine
April 24, 2012
THE JAPAN TIMES
Featured
Introduced in an English newspaper (PA-02).
English Newspaper
June 2012 Issue
Shizuoka Chamber of Commerce and Industry Report "Sing"
"Shigotonadeshiko"
Business introduction article of the local Chamber of Commerce and Industry (P22).
Chamber of Commerce Report
June 2012 Issue
Utsukushii Kimono
"New Yukata Style Book"
Featured (SH-09, KC-01, P265).
Magazine
July 2012 Issue
sesame
"sesame editor's choice"
Featured in a children's fashion magazine (CH-09, P11).
Magazine
Summer 2012 Issue
SIESTA
"SIESTA Time"
Introduced in a medical information magazine (KCB-04, KC-20, KCW-13, SH-05, P13).
Information Magazine
July 2012 Issue
WizBiz Monthly WizBiz
"Hints for Vitality"
Special feature introducing small and medium-sized enterprises (P54-55).
Business Magazine
2012
Living with Wood - Kikatsu
"Interview: People Who Live with Wood"
President's interview featured in a pamphlet by the National Tree-Growing Festival Promotion Division (P12).
Book
2012
nid [Nido] vol.24
"Modern Folk Art Catalog"
Information magazine by Nippon Mingei (KH-05, P50).
Information Magazine
2012
365 Charming Everyday Items
"May 17th: Footwear with the Comfortable Feel of Hinoki"
Introducing the DRILL DESIGN × MIZUTORI collaboration product (P146, DO-03).
Book
2012
Discover Japan DESIGN vol.2
"Must-Have Now! Masterpiece Encyclopedia Made in Nippon FASHION"
Introducing everyday Japanese-made products (DO-01, P45).
Magazine
2011
In 2011, the announcement of new products, the holding of gallery events, and the Shizuoka Aoi Premium certification were notable topics.
January 5, 2011
Shizuoka Shimbun
Morning Edition Feature
Report on SHIKIBU winning the Grand Prize at the New Product Contest at Tokyo Gift Show Autumn 2010.
Newspaper
January 28, 2011
Nikkei MJ (No. 5100)
New Product Page Listing
"two piece," a collaborative product with Drill Design, was featured.
Newspaper
February 2011
Monthly Tax Accountant's Office CHANNEL (No. 354)
Client Introduction Corner
Featured.
Information Magazine
February 2011
Shoko Nippon
Special Feature: "Management that Thinks about Design"
Introduced.
Business Magazine
February 17, 2011
Excite Bit Koneta
Article Introducing two piece
Featured.
Web
February 27, 2011
Shizuoka Shimbun
Fujinokuni Children's Tourism Ambassador Event
Coverage of the event.
Newspaper
March 24, 2011
Shizuoka Shimbun
Morning Edition Listing
Article on "Shizuoka Aoi Premium" certification.
Newspaper
May 26, 2011
SBS News
Broadcast
Introduction of "Evolving GETA Exhibition" at Sunpu Takumi-shuku.
TV
May 27, 2011
Shizuoka Shimbun / Shizuoka Daiichi Television
Morning Edition / Broadcast
Coverage of the "Evolving GETA Exhibition."
Newspaper / TV
Summer 2011 Issue
Utsukushii Kimono
"Shimizu Toki no Shijo Kimono University"
Featured.
Magazine
2011
Iki INASE Vol.3
Featured
Multiple products featured (Chajin, Geta Monogatari, SENSE, SHIKIBU, etc.).
Magazine
August 1, 2011 Issue
Shizuoka City Public Relations "Shizuoka Kibun"
Aoi Premium Certified Products Introduction
Products including SHIKIBU introduced.
Public Relations Magazine
2010
2010 was a year of gallery events, new product introductions, and international media coverage.
September 2010 Issue
Hir@gana Times
"Japan Products" Section
SHIKIBU SH-04 introduced in a bilingual English/Japanese magazine.
Magazine
September 2010 Issue No. 51
Real Design
Information Listing
Men's Geta BLADE Crossband Brown BL-06 featured.
Design Magazine
July 19, 2010
Nikkei Shimbun (Nikkei MJ)
"Trend Box"
SHIKIBU Kikka Red SH-01 introduced.
Newspaper
2010
Iki INASE Vol.1
Japanese Pattern Summer Style Book
Multiple products featured as coordinates (BLADE, Chajin, SHIKIBU, SENSE).
Book
July 7, 2010
Yomiuri Shimbun
Morning Edition "Top 3 Navigated by Professionals"
Geta Monogatari BE-01 featured as a yukata accessory.
Newspaper
Summer 2010 Issue
mignon
"The Yukata Story of a Novel Beauty"
Geta and yukata coordinated for three different heroine characters.
Magazine
June 1, 2010 Issue
Shizuoka City Public Relations "Shizuoka Kibun"
Shizuoka Aoi Premium Certified Products
Chajin introduced, with a photo of the president working on the cover.
Public Relations Magazine
May 30 - May 22, 2010
Shizuoka Shimbun / Chunichi Shimbun / Living Shizuoka
"Evolving GETA Exhibition" Gallery Event Introduction
Introduction of the event at Sunpu Takumi-shuku.
Newspaper
May 20, 2010
Shizuoka Shimbun / Information Box
Morning Edition Listing
New product SHIKIBU Kikka Red SH-01 introduced.
Newspaper
May 10, 2010
Nikkei MJ
Morning Edition "New Product Introduction"
Men's Geta Chajin Orange SA-01 featured.
Newspaper
2010
Western Accessories to Match Kimono
Author: Sae Narumi
Published by Kawade Shobo Shinsha. Multiple products (SENSE, Geta Monogatari, Chajin, HIBINOKODUE+MIZUTORI) featured as kimono coordination examples.
Book













